For more than 50 years, Seattle Pro Musica has brought singers and audiences together through ambitious choral performances and community engagement. NakagawaCo developed an evolved identity designed to express the collective energy and emotional power of voices joined together.
The flexible visual system extends across a season brochure, concert posters, organizational communications, digital applications, and future brand expressions. A comprehensive style guide gives staff and partners practical direction for applying the identity consistently as the organization continues to grow.
